In this episode of the Ecommerce Toolbox: Expert Perspectives podcast, host Kailin Noivo interviews Chris Meystrik, CTO of Jewelry Television (JTV). Chris draws insights from his extensive career, from early work at WebMD and Oracle to leading JTV's tech-driven ecommerce strategy. He discusses the challenges of integrating live TV broadcasts with ecommerce, emphasizing real-time data flows that support a unique customer experience. Chris also delves into JTV's recent re-platforming efforts and the decision-making process behind taking that step. How do we decide as technology experts when is the right time to re-platform? Tune in to find out the answer to this question and more, as Chris and Kailin investigate the intersection of technology, live TV, and ecommerce, and how JTV leverages these to drive innovation.

In this episode of the E-commerce Toolbox: Expert Perspectives podcast, host Kailin Noivo interviews Dileep Marway, VP of Engineering and Technology at AND Digital. Dileep shares insights from his diverse career journey, beginning with a degree in pharmacy and transitioning to computer science, where he discovered his passion for aligning technology with people. He discusses his experiences at organizations like The Economist and SHL, emphasizing the importance of cultural transformation in tech-driven environments. Dileep also explains how a people-centric approach enhances digital transformation, improves team dynamics, and ultimately drives business success. Tune in as he explores the critical balance between cultural and digital transformation, the role of leadership in fostering innovation, and the challenges businesses face in today’s rapidly evolving landscape.

In this episode of the E-commerce Toolbox: Expert Perspectives podcast, host Kailin Noivo interviews Jeff Hanson, Senior Vice President of E-commerce at Floor and Decor, a prominent Omni Channel retailer. Jeff, who has an extensive background in retail and digital strategy, shares insights from his 11 years at Floor and Decor, discussing his journey from graphic design to leading e-commerce initiatives. He elaborates on the multifaceted responsibilities of his role, emphasizing the importance of cross-departmental collaboration to ensure a unified customer experience across channels. Tune in to explore how Floor and Decor is addressing the challenges of modern retail and striving for seamless integration between online and in-store interactions.

In this episode of the E-commerce Toolbox: Expert Perspectives podcast, Kailin Noivo is joined by Kelly Goetsch, Chief Strategy Officer at Commercetools and an influential voice in headless commerce. Kelly, a seasoned expert in e-commerce architecture, shares his experiences and insights on the evolution of digital commerce platforms, drawing from his extensive background in technology leadership at Oracle and ATG. He delves into the benefits of a headless approach to commerce, emphasizing the flexibility and scalability it offers to modern retailers. Tune in to discover how brands can future-proof their digital commerce strategies through innovation and technology leadership.

Welcome to the 52nd episode of Ecommerce Toolbox: Expert Perspectives – this time, host Kailin Noivo sits down with Sophie Wawro, Global President at Shoptalk, for an in-depth look at how Shoptalk has redefined retail industry conferences. Sophie shares insights into the event’s rapid growth since its 2016 launch, highlighting its unique focus on delivering curated, high-impact networking experiences. She also delves into the innovative double opt-in matchmaking program, which has become a game-changer for B2B networking, fostering tens of thousands of meetings each year. Join us to discover how Shoptalk's commitment to experiential content and tailored networking has turned it into a must-attend event for retail professionals worldwide.

In the fiftieth episode of the E-commerce Toolbox: Expert Perspectives podcast, Kailin Noivo sits down with Brent Bellm, CEO of BigCommerce, to discuss the evolution and future of one of the top e-commerce platforms. Brent, who has led BigCommerce through significant growth and transformation over the past decade, shares his journey from management consulting to becoming a key player in the e-commerce space. He explains how BigCommerce has shifted focus from SMBs to mid-market and enterprise clients, adapting its platform to meet the complex needs of larger businesses. Tune in to gain insights into how BigCommerce is positioning itself for future success in a competitive e-commerce landscape.

In this episode of the E-commerce Toolbox: Expert Perspectives podcast, Kailin Noivo welcomes Robin Helfer, an accomplished CFO and COO with a diverse background in retail. Robin, who has previously worked with brands such as Ashley Stewart, Casper, and Swell, shares her journey from public accounting to executive roles in consumer products. She discusses the intersection of finance and operations, highlighting how a strong financial foundation can enhance operational effectiveness. Robin also explores the evolving landscape of e-commerce, the growing importance of direct-to-consumer relationships, and the critical role of technology and strategy in optimizing retail performance. Tune in to gain insights into balancing financial prudence with innovative operational strategies in today's competitive market.

In this episode of the E-commerce Toolbox: Expert Perspectives podcast, Kailin Noivo is joined by Lorenzo Riberto, Senior Omnichannel Program Manager at Rossignol. Lorenzo takes us on a journey through the evolution of omnichannel strategies, from basic implementations to advanced integrations. He shares his unique insights on creating a seamless customer experience across all touchpoints, the impact of digital transformation on brand success, and the challenges of balancing direct-to-consumer and wholesale channels. Tune in to discover how Rossignol is mastering omnichannel excellence and driving customer satisfaction in a competitive digital world.

In this episode of the E-commerce Toolbox: Expert Perspectives podcast, Kailin Noivo sits down with Manish Hirapara, CEO of Peak Activity, a leader in digital acceleration and e-commerce innovation. Manish shares his journey from software engineer to CEO and dives deep into the complexities of scaling customized e-commerce solutions for large retailers. They discuss the crucial role of customer experience in driving growth, the challenges of managing technology as businesses expand, and the importance of leveraging data and AI for conversion optimization. Listen to learn how Peak Activity is co-innovating with partners to push the boundaries of e-commerce and stay ahead in the rapidly evolving digital landscape.

Join Kailin Noivo as he chats with Jesse Hanse, the Head of E-commerce at Paula's Choice, in this episode of the E-commerce Toolbox podcast. Alongside insights on adopting a composability strategy and the future initiatives at Paula's Choice, Jesse explains the importance of content and education in their D2C skincare brand and how they are re-architecting their website to enhance the customer experience.

Join Kailin Noivo as he sits down with E-commerce consultant Tyler Sperry. Together, they explore how and why you should collect data to uplevel your personalization and omnichannel experiences, as well as the key to site merchandising.

Join Kailin Noivo as he sits down with Nicholas Greatrex, Chief Marketing Officer at TFG Brands London. Together, they explore how to monitor conversion across multiple brand and geographic channels, the happy medium of personalized experiences, and whether loyalty programs are worthwhile.

Join Kailin Noivo as he sits down with Ash Pallett, Senior Digital and E-commerce Manager at Sarah Raven. Together, they explore the brand’s recent replatforming, discussing the four key phases and how they remained stabilized, as well as the potential of personalization efforts in driving conversion.

Join Kailin Noivo as he sits down with Jonathan Cleaver, Chief Technology Officer at SportsShoes.com. Together, they explore making data-driven decisions, particularly in an age where it is hard to ensure accuracy of data, as well as how CTOs can take a commercially oriented approach to their role.

Join Kailin Noivo as he sits down with Tony Trew, Vice President of Marketing and E-commerce at Bouclair. Together, they explore COVID-19’s effect on the home decor industry and e-commerce KPIs, as well as how Bouclair tracks certain metrics to ensure customers have the best omnichannel experience.

Join Kailin Noivo as he sits down with Alessandro Canessa, Head of Developer Relations at Commerce Layer. Together, they explore the business impact of micro frontends and the importance of developer advocacy and relations roles in the move away from monolithic architecture.

Join Kailin Noivo as he sits down with Michael Affronti, SVP and General Manager of Commerce Cloud at Salesforce. Together, they explore the strategic vision and offerings of Salesforce Commerce Cloud, highlighting the platform’s evolution through COVID-19 and the influx of AI as well as its flexibility to meet changing consumer demands.

Join Kailin Noivo as he sits down with Anton Grebener, Head of Revenue at Astound Digital, and Stanislav Publika, Senior Technical Director of Composable Commerce at Astound Digital. Together, they explore headless and composable commerce, including what makes them different, how they can benefit businesses, and how to mitigate the risks associated with them.

Join Kailin Noivo as he sits down with Ghiwa Salhani, E-commerce Supervisor at Fendi. Together, they explore the global luxury fashion brand’s approach to e-commerce, specifically focusing on their Gen Z and Middle Eastern markets. Discover how to trend on TikTok and entice the younger generation while using added incentives and in-store experiences to move the older generations online.

Join Kailin Noivo as he welcomes Ryan Finley, an E-commerce Search Specialist, in this episode of the Ecommerce Toolbox podcast. Ryan shares his career journey and expertise in search, discussing the importance of collaboration, good product data, and leveraging data in search and analytics. Discover the challenges and complexities of managing search for major websites, as well as the potential of AI in search. This insightful conversation is a must-listen for anyone interested in e-commerce search.

Join Kailin Noivo as he interviews Dan Wardle, the VP of Sales at Noibu, in this engaging podcast episode. They discuss the significant gap in E-commerce monitoring tools, emphasizing the need for solutions tailored to specific E-commerce processes like checkout and add-to-cart. They also delve into the current trends, including the importance of conversion rate optimization, page speed, search functionalities, and the move towards composable and headless systems for greater flexibility. Furthermore, They touch on the economic impact of E-commerce investment, the cautious adoption of AI and new technologies, and the rise of B2B E-commerce.

Join Kailin Noivo as he interviews Owen Spencer, the Director of Digital Experience at Fox Racing, in this engaging podcast episode. They discuss Owen's career journey, data-driven decision-making, balancing user feedback and data, and the exciting future of e-commerce web design. Gain valuable insights from Owen's experiences and learn how to create authentic, personalized digital experiences. Don't miss out on this informative and inspiring conversation!

In this episode of the E-commerce toolbox, Kailin Noivo welcomes Product Strategy and Culture Consultant Emily Levada for a discussion on her experience as a Product Manager in e-commerce. Since this interview was conducted, Emily has started an exciting new role with Babylist as Senior Director of Consumer Product. In this conversation she shares insights into the trust equation and its role within organizations and brand-customer relationships, how to handle rapid scaling, and the tensions product managers have to resolve.

In this episode of the E-commerce toolbox, Kailin Noivo welcomes Steve Holsinger, a Chief Architect at the agency, DEPT. for a fascinating discussion into composable and headless platforms in e-commerce and the performance-based reasons behind why an e-commerce leader might select between these and a monolithic system. They begin by discussing Steve's career journey from smaller-scale to larger e-commerce operations, but move swiftly into the reasons why companies wanting to push a strong brand identity may opt for an e-commerce platform that offers more customization and flexibility.

In this episode of The E-commerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Phil Clark, Senior Director of Digital Marketing and Media at Canada Goose. Together, they explore how the luxury fashion brand maintains competitive advantage in the current fashion market, measure the right KPIs, personalize experiences, and leverage social commerce and influencer marketing.

In this episode of The E-commerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by April Sabral, CEO at April Sabral Leadership and Founder at Retailu. Together, they explore the evolving leadership landscape in retail, emphasizing the importance of mindset training and development for retail leaders, and their role towards embracing technological advancements. She also highlights strategies for fostering engagement, retaining talent, and avoiding common hiring mistakes in the rapidly changing retail industry.

In this episode of The E-commerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Christopher Cowger, Senior Vice President of Global E-commerce and Online Experience at Dell. Together, they explore what makes a strong, well-rounded e-commerce team, how generative AI is taking e-commerce into a new paradigm, and how to balance personalization with building customer trust and a brand identity.

In this episode of the E-commerce Toolbox podcast, Kailin interviews Adrien Levinger, CEO of FAV Solution, a leader in Shopify implementations. They discuss the importance of choosing the right CMS for your e-commerce business, how you can prepare for the discrepancies that come with a big migration, and what expectations you should have about how smoothly that process can be. Adrien provides valuable insights and advice for brands looking to optimize their websites and make informed decisions. Tune in to gain expert perspectives and strategies for success in the e-commerce industry.

In this episode of The E-commerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Pahul Ahluwalia, Director of E-commerce at Apricot Clothing. Together, they explore the evolution of e-commerce, highlighting how COVID-19 and AI have fast-tracked its evolution and shifted strategies towards being mobile-first, as well as how to drive conversion and balance profitability with competitive pricing.

In this episode of The E-commerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Nabil Malouli, SVP of Global E-commerce and Returns at DHL. Together, they dive into the critical role of supply-chain excellence in mid-market success, how profitability and streamlining returns are crucial for sustainable growth in E-commerce, and how D2C brands can scale success through customer satisfaction and efficient operations.

In this episode of The E-commerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Keynote Speaker Sharon Gai. Together, they explore how eCommerce differs across the World, drawing on Sharon’s experience working in China and the Western world, as well as how AI can be implemented to streamline processes and bridge cultures.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Mathew Vermilyer, Senior Director of eCommerce Analytics and Optimization at the At Home Group. Together, they dig into data-driven decision making, including how to avoid analysis paralysis and how it can be used to increase conversion rates

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Jorge Ramirez, former Global Head of eCommerce and Digital Marketing at Joma Sport. Together, they delve into the topic of replatforming in eCommerce, including when, why, and how to replatform for effective business growth, how to choose the perfect platform for your business, and key factors to consider when optimizing customer experience.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Alexander Khan, Head of eCommerce Technology Practice at Stott and May. Together, they explore strategies for building a team ready to take on the challenges of transforming and maintaining a thriving eCommerce practice in today’s marketplace.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Luis Gerardo Torres, head of eCommerce operations at Specialized Bicycles in Europe. Listen in to learn how Luis’ diverse and winding career path has given him a unique perspective on different eCommerce markets around the world. Discover, too, how his own understanding of how to understand revenue has changed, as he grew to appreciate the peculiarities of eCommerce, data collection and customer satisfaction.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Nate Kennedy, VP of Customer Experience at Horizon Hobby. Together, they explore how insightful eCommerce analytics are, why loyalty programs are a worthy investment, and whether it’s worth spending your way into a market.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Dhruv Mehrotra, former Vice President of Product Management at Wish. Together, they discuss how Generative AI is disrupting operational processes and how to integrate it into your workflow.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Taylor Becker, Head of DTC & eCommerce in North America at Polar Electro Oy and Founder of Tailored Approach. Together, they discuss how to transition a company from a traditional sales mindset to an eCommerce mindset, why customer experience is so important, and how challenging the misconceptions around eCommerce are for leaders in the space.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Rigel St. Pierre, Director of Engineering at Mejuri. Together, they discuss fitting emerging technologies into a business roadmap, whether to outsource engineering, and how to protect consumer data in the age of AI.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Susie Benson, Head of eCommerce EMEA at Fitbit. Together, they delve into the intricate balance of capturing quality user data and optimizing your offerings while complying with privacy legislation.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by James Connell, Co-Founder and Chief Marketing Officer at Carbon Balance & eCommerce Consultant. Together, they delve into how the 2002 Olympics kick-started the growth of Canadian brand Roots, the evolution of omni-channel over the past two decades, and how to balance eCommerce profitability with sustainability measures.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Ksenia Rodionova, Head of eCommerce at Yum! Brands. Together, they delve into strategies and considerations when moving companies from offline to online.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by P.J. Worsfold, Director of eCommerce and Marketing at JD Sports Canada, Livestock Canada, and size? Canada. Together, they delve into the digital transformation shifts P.J. has witnessed firsthand, the importance and potential impact of personalization measures, and AI’s future impact on the eCommerce industry.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Jim Parris, an eCommerce Architect. Together, they discuss what being an eCommerce architect is like, explore making technology decisions that impact customers, how to approach bugs and instability, and how to navigate cross-functional decision-making.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Jordan Baines, Vice President of eCommerce and Digital Marketing at Inkbox, to discuss the future of eCommerce. Together they explore the integration of AI, preparing for the busy Q4 period, inventory strategy, and the balance between in-house development and third-party vendors.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Ben Standahl, Former Director of Engineering at Peloton Interactive, to discuss the brand’s approach to eCommerce. Join them as they delve into the importance of well-functioning websites for considered purchases, including how to explain abandoned carts and user sessions; highlight the challenges of utilizing AI and ML today; and dip into the potential of new technologies to aid in the brand’s current focus on improving customer experience across platforms.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Kelli Reeves, Senior eCommerce Program Manager at Floor & Decor, to discuss the difference between B2B and B2C eCommerce. Together they explore the differing customer expectations and experiences, examine the future of B2B eCommerce, and delve into how Noibu has been helping Kelli’s team to serve both B2B and B2C customers.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Alizée Dard Belmont, Senior Manager of eCommerce and Innovation at Richemont, to discuss crafting seamless customer experiences at the global scale. Together, they explore Alizée’s diverse background, highlighting her transition from brand level to group level and how that influenced her approach to eCommerce before examining the importance of data and the utility of AI in understanding consumer behavior.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Lisa Camm, Head of Digital Transformation at Fortnum & Mason, to discuss the challenges in digital transformation and the importance of addressing production-level bugs. Discover how Fortnum and Mason is leveraging AI while maintaining a personal touch, and the processes and challenges of migration and modernization of the tech stack at legacy companies.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Natalia Walicki, former eCommerce Product and UX Director at Cazoo. Together they discuss her experience with Cazoo, delving into their unique approach to growth, what it means to be customer obsessed, balancing data driven insights with customer insights, and how to approach technical bugs and instability.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Jared Poole, Solutions Delivery Manager at Bass Pro Shops. Together they delve into the role DevOps plays in the customer journey, leveraging automation to avoid bugs and instability, the pros and cons of the current hype around AI and why we need to take a step back from analytics to keep shopping relevant.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Edmond Georges, President, CTO, and Co-Founder of Hobbiesville. Together they discuss Edmond’s experience growing Hobbiesville, a company that started out as solely eCommerce before venturing into bricks-and-mortar stores. Learn about how they have achieved eight figure revenue in just three years, their focus on customer experience, and how they plan to uplevel the business in the coming years.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Matt Ezyk, Director of eCommerce at Pet Supermarket, to discuss Pet Supermarket’s journey from bricks-and-mortar to omni-channel. Discover how combining in-store experiences with digital channels can enhance the customer journey, leading to loyal, lifetime customers.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Matthew Lawson, Chief Digital Officer at Ribble Cycles, to unveil his strategies on how legacy brands can effectively drive digital performance, the importance of staying true to your brand's core values, and top trends that can help you deliver sustainably to your KPIs.

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by John Merris, CEO and Director of Solo Brands, to discuss why you should treat your customers like your mom, how you can keep track of customer happiness through referral and repeat purchase rates, and how to decide what aspects of your business should be outsourced.

Join co-founders Kailin, Filip, and our acclaimed guests as we unravel the secrets behind supercharging your eCommerce operations and reveal the best strategies to develop your site’s success. The eCommerce Toolbox: Expert Perspectives is the ideal podcast for eCommerce experts, and your guide to uplevelling your work.