Ecommerce Expert Chris Meystrik: Replatforming and Innovation

In this episode of the Ecommerce Toolbox: Expert Perspectives podcast, host Kailin Noivo interviews Chris Meystrik, CTO of Jewelry Television (JTV). Chris draws insights from his extensive career, from early work at WebMD and Oracle to leading JTV's tech-driven ecommerce strategy. He discusses the challenges of integrating live TV broadcasts with ecommerce, emphasizing real-time data flows that support a unique customer experience. Chris also delves into JTV's recent re-platforming efforts and the decision-making process behind taking that step. How do we decide as technology experts when is the right time to re-platform? Tune in to find out the answer to this question and more, as Chris and Kailin investigate the intersection of technology, live TV, and ecommerce, and how JTV leverages these to drive innovation.

In this episode, Kailin Noivo sits down with Chris Meystrik, Chief Technology Officer at JTV, a leading retailer in the jewelry space. They discuss:

Chris's unique career journey from particle accelerators to ecommerce leadership at JTV
The integration of JTV’s 24/7 live TV broadcast with its ecommerce platform to enhance real-time sales
How leveraging real-time data helps optimize everything from product airtime to warehouse operations
The challenges and successes of JTV’s re-platforming journey and insights on knowing when it’s time to re-platform
Strategies for balancing technology and business outcomes in a fast-paced ecommerce environment

To detect, prioritize and resolve E-commerce errors with ease, click here to book a for Noibu’s e-commerce monitoring platform

The E-commerce Toolbox: Expert Perspectives is handcrafted by our friends over at: fame.so