E-commerce Expert Mathew Vermilyer of At Home Group: Avoiding Analysis Paralysis When Making Data-Driven Decisions

The E-commerce Toolbox: Expert Perspectives

March 20, 2024

In this episode of The eCommerce Toolbox: Expert Perspectives, host Kailin Noivo is joined by Mathew Vermilyer, Senior Director of eCommerce Analytics and Optimization at the At Home Group. Together, they dig into data-driven decision making, including how to avoid analysis paralysis and how it can be used to increase conversion rates

In this episode, Kailin Noivo is joined by Mathew Vermilyer, Senior Director of eCommerce Analytics and Optimization at the At Home Group, to discuss:

How the At Home Group utilizes data to drive decision making
Avoiding analysis paralysis
How to use data to increase conversion rates
Upcoming analytics trends

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