E-commerce Expert Tony Trew of Bouclair: The Importance of Geodata in Omnichannel Retail
July 24, 2024
Join Kailin Noivo as he sits down with Tony Trew, Vice President of Marketing and E-commerce at Bouclair. Together, they explore COVID-19’s effect on the home decor industry and e-commerce KPIs, as well as how Bouclair tracks certain metrics to ensure customers have the best omnichannel experience.
In this episode, Kailin Noivo is joined by Tony Trew, Vice President of Marketing and E-commerce at Bouclair, to explore
- COVID-19’s effect on the home decor industry
- How COVID impacted KPIs for e-commerce professionals
- What metrics Bouclair tracks to ensure they are giving customers the best omnichannel experience
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